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Our team takes a moment to reflect on company and industry news, milestones and other valuable insights.

Extending the Impact of Earned Media

While most communications programs focus heavily on securing earned media placements, the most successful ones place equal focus on extending the media placement’s impact after it has been published. RJ Bruce shares more on how to extend the life of earned media via social media and digital channels.

What We’re Reading is a monthly roundup of current news, commentary, challenges and trends that impact our industry as well as those of our clients. From how businesses are responding to the CDC’s updated mask guidance to navigating new hybrid work models to the global state of media relations, take a look at the news that stood out to our team in May!

What happens when the outside world calls your employment practices into question? Nick Kalm shares key insights for HR/LR professionals.

What We’re Reading is a monthly roundup of current news, commentary, challenges and trends that impact our industry as well as those of our clients. From how businesses are addressing climate change to the European Super League’s 48-hour lifespan to the importance of crisis preparedness, take a look at the news that stood out to our team in April!

Does your organization regularly distribute a customer or client satisfaction survey? If not, now would be an excellent time to begin. Nick Kalm shares why.

What We’re Reading is a monthly roundup of current news, commentary, challenges and trends that impact our industry as well as those of our clients. From Amazon’s union vote, to Cinnamon Toast Crunch’s surprise ingredient, to work-life balance, take a look at the news that stood out to our team in March!

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