What We’re Reading – May 2025

What we're reading in May

In May, we saw everything from the firing of Kohl’s CEO and fallout from a boycott of Target to Southwest abandoning a cherished perk and Axios’ Annual Harris Poll 100 sharing strategic insights on brand reputation and AI. This roundup covers the evolving landscape of digital communication, the role of AI in PR, the increasing […]

Reputation Partners Promotes Kristin Monroe to Senior Account Supervisor 

Kristin Monroe

Reputation Partners is very pleased to announce the promotion of Kristin Monroe to Senior Account Supervisor.   Since joining the firm last year, Kristin has consistently demonstrated exceptional leadership, strategic thinking, and a profound dedication to achieving outstanding results for our clients. In this new role, she will continue to elevate client success and mentor our […]

NCSBN 2024 Workforce Study

NCSBN Case Study

Type: Public Relations Back to All case studies 26.2 Impressions 765 Broadcasts The National Council of State Boards of Nursing (NCSBN) is a not-for-profit organization that empowers and supports nursing regulators across the world in their mandate to protect the public. As a global leader in regulatory excellence, NCSBN champions regulatory solutions to borderless health […]

Reputation Partners Welcomes Kate O’Neil as EVP, Client Engagement

Kate O'Neil

Reputation Partners is delighted to welcome Kate O’Neil as Executive Vice President, Client Engagement — a new role that reflects our commitment to growth, innovation, and deeper client partnerships. Kate brings more than 18 years of award-winning experience in strategic communications and marketing, having built and protected some of the nation’s most recognized brands. Her […]

Large Regional Supermarket Chain

REGIONAL SUPERMARKET

Type: Labor Communications Back to All case studies The client is a regional grocery retailer committed to providing high-quality products and an exceptional shopping experience. Renowned for its emphasis on fresh ingredients, value, and customer satisfaction, the company aims to deliver comprehensive and efficient service. With a strong focus on building lasting relationships, the company […]

International Automaker

Automaker Case Study

Type: Marketing & Creative Services Back to All case studies This well-known, international automaker has been operating in the U.S. for 50 years and has corporate and manufacturing facilities in nearly 30 locations across the country. Its largest production facility globally is in the southern U.S. and assembles more than 1,500 vehicles each day. Since […]

Academy Of Management

Academy Of Management

Type: Public Relations Back to All case studies The Academy of Management (AOM) is the largest global association devoted to management and organization research, with 20,000 members from more than 120 countries across six continents. AOM publishes several academic journals, organizes international conferences and provides forums for management professors and practitioners to exchange research, insights […]

B&F Fastener Supply

B&F Fastener Supply

Type: Change Management Case Studies Back to All case studies B&F Fastener Supply is a wholesale fastener and industrial supply distributor serving the Upper Midwest since 1986. Website Key Highlights: Developed and implemented a comprehensive internal communications strategy which included navigating sensitivities surrounding the dissolvement of Employee Stock Ownership Plan (ESOP) company as part of […]

What We’re Reading – April 2025

What we're reading April 2025

In April, we saw everything from the Ice Bucket Challenge’s viral comeback on TikTok to strategic missteps in high-profile brand campaigns. This roundup covers Gen Z’s evolving media habits, YouTube’s milestone anniversary, public backlash to Blue Origin’s all-female mission, and even Twinkie’s bold attempt to reach a new, unconventional audience. Here’s a look at what […]

Choose Mental Health

Smile Award

Choose Mental HealthSmile Award Type: Public Relations Back to All case studies 200 In the program’s first two years, nominations from mental health professionals, nonprofits, and advocacy groups grew by ~200% from the inaugural year to the next. Choose Mental Health is a nonprofit organization dedicated to improving access to mental health resources for children […]