Reputation Partners
Reputation Partners

Insights

What We’re Reading – July 2021

From union negotiations including vaccine mandates to TikTok Resumes to the employer brand imperative, take a look at the news that stood out to our team in July!

RP Welcomes Alex Engel as Vice President of Business Development

RP is pleased to welcome Alex Engel to our team as Vice President of Business Development.

Celebrating Pride and Preserving Your Reputation

As businesses evaluate the results of their Pride-focused marketing efforts, there are a number of reputational factors they must consider in order to ensure they are true allies to the LGBTQIA+ community and aren’t just rainbow-washing during the month of June. RJ Bruce shares what those are and how businesses should protect their reputations while celebrating Pride going forward.

Reputation Partners Announces Recent Promotions

Reputation Partners is pleased to announce the promotions of Natalie Wanner from associate to senior associate and Haley Hartmann from account coordinator to associate.

Brands + Social Audio Platforms: Everything to Know Before Joining

While social audio platforms may not be a great fit for every organization, keeping a finger on the pulse of the growth of social audio platforms is a good practice to adopt. Paige Borgman, Natalie Wanner and Haley Hartmann expand on tips for leveraging these platforms to amplify your organization’s visibility.

What We’re Reading – June 2021

What We’re Reading is a monthly roundup of current news, commentary, challenges and trends that impact our industry as well as those of our clients. From the adoption of cryptocurrency to the corporate fight against climate change to navigating post-COVID consumer habits, take a look at the news that stood out to our team in June!

Preparation is Key in Dealing with an Activist Investor
Even a small activist shareholder can have a significant impact on a company’s board and long-term strategies. Senior Consultant Marilyn Vollrath details how your company can prepare for activist investing before the activist takes a position or reaches out.
Extending the Impact of Earned Media

While most communications programs focus heavily on securing earned media placements, the most successful ones place equal focus on extending the media placement’s impact after it has been published. RJ Bruce shares more on how to extend the life of earned media via social media and digital channels.

What We’re Reading – May 2021

What We’re Reading is a monthly roundup of current news, commentary, challenges and trends that impact our industry as well as those of our clients. From how businesses are responding to the CDC’s updated mask guidance to navigating new hybrid work models to the global state of media relations, take a look at the news that stood out to our team in May!

When The Public Spotlight Finds You: Strategies for LR/HR Professionals

What happens when the outside world calls your employment practices into question? Nick Kalm shares key insights for HR/LR professionals.

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