Reputation Partners
Reputation Partners

Insights

Why Do We Need Communications Anyway?

Especially at this point in time, having a strong communications and PR team in place is vital.  As organizations look to the future beyond the current COVID-19 crisis, they should recognize how that function should be protected, nurtured and grown.  This is one of the smartest and self-preserving investments they can make.

Unprecedented Response to COVID-19: What Can Your Organization Do?

The pace and extent of governmental and societal responses to COVID-19 in the past week or so is nothing less than astonishing. What can organizations do to help themselves, their employees and their customers during these very troubled and challenging times? Nick Kalm offers his insights.

COVID-19 (Coronavirus) – Implications Beyond The Headlines

RP Founder and President Nick Kalm focuses on some of the less-discussed implications of COVID-19 (Coronavirus) and what organizations can do about them.

Top 10 Mistakes in Corporate Branding and CSR Programs

Sometimes corporate branding exercises work so well, it gives an organization a halo-effect. Other times, they prove to be less than successful. RP Founder and President, Nick Kalm, shares the top 10 mistakes he’s seen companies make when launching corporate branding and CSR programs.

What are you Doing to Build and Maintain Your Reputation?

RP EVP and Chicago GM Andrew Moyer was recently interviewed on an episode of The Ecosystem podcast where he discussed the importance of a company, or brand’s, reputation and the need to have a clearly articulated narrative.

Genuine vs. Opportunistic: When Brands React to Tragedy

A well-timed and sensitive reaction from Planters kept their #RIPeanut Super Bowl campaign from seeming tone-deaf after the tragic death of NBA legend Kobe Bryant. Despite the positive public sentiment, this would-be case study connects us back to a critical discussion within the industry: Where do brands fit in when tragedy strikes?

How to Write a Pitch that Reporters Can’t Ignore

How do you make your media pitch stand out? Here are five tips for effective media pitching.

Top PR Predictions for 2020

Nick Kalm shares his insights on the top PR trends for 2020.

RP Welcomes Stephanie Murray as Vice President in Chicago Office

RP is pleased to announce the addition of Vice President Stephanie Murray to the firm’s Chicago office.

RP Welcomes Michael Grimm as Vice President

RP is pleased to welcome Vice President Michael Grimm to our growing firm.

Do you have a communications challenge or opportunity? We’re here to help.
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We understand these are difficult times and want to assure all of our clients and friends of the firm that we’re here to assist in any way we can.
COVID-19 insights for your business.  Read More

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