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Our team takes a moment to reflect on company and industry news, milestones and other valuable insights.

In February, our team examines how transparent executive communication, nostalgic rebranding, and authentic storytelling are helping brands and leaders rebuild trust and navigate crises. This month’s highlights include Burger King’s direct customer feedback initiative, Snapple’s return to its roots, the impact of scandals on sports culture, and the need for consistent, people-focused messaging in the face of technological disruption and workplace uncertainty.

Organized opposition is blocking billions in key projects across every sector. Here’s the playbook for turning detractors into advocates — whether opposition is on the horizon or already at the door.

Manifest made one thing clear: while supply chains are investing heavily in AI and automation, technology alone doesn’t drive transformation — people do. The organizations realizing the greatest return are the ones treating employee communications as a strategic priority, ensuring teams understand, adopt, and execute change consistently.

In today’s volatile supply chain environment, communication has become a competitive differentiator. Paige Borgman explores how logistics companies can use strategic communication to help customers navigate uncertainty and turn disruption into competitive advantage.

The headlines are full of dramatic crises, but often the first signal of a crisis rarely presents that clearly.

From the power of “scrappy” content and viral social agility to the evolving ethics of AI and executive transparency, our team dives into the stories defining January. This month, we explore how intentional storytelling through global fan campaigns and high-stakes internal memos remains the ultimate differentiator in an increasingly noisy market.

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