Pivotal Moments in PR: 2024 Takeaways and 2025 Trends to Watch
Amid rising public skepticism and evolving industry challenges, 2024 tested the PR world’s ability to adapt and innovate. From leveraging AI to enhance creativity and efficiency to managing complex social issues with care, the past year underscored the importance of trust, transparency, and authenticity. As we look to 2025, trends like data-driven storytelling, executive visibility, […]
What We’re Reading – November 2021
What We’re Reading is a monthly roundup of current news, commentary, challenges and trends that impact our industry as well as those of our clients. From the need for effective employee communications now more than ever to the Metaverse’s impact on remote work to Aaron Rodgers’ vaccine controversy, here’s a look at the news that […]
What We’re Reading – January 2021
What We’re Reading is a monthly roundup of current news, commentary, challenges and trends that impact our industry as well as those of our clients. From the new administration’s impact on labor enforcement to lessons learned from the GameStop crisis to adapting pitches to noisy news cycles, here’s a look at the news that stood […]
Crisis Communications Missteps Turn Robinhood Into the Villain
How did Robinhood, the company whose mission statement claims they “democratize investing for all,” become the villain in the infamous Gamestop-Wall Street hedge fund historic short squeeze that has the financial system upended?
It is an age-old tale of crisis communications missteps.